For years, brands stitched together systems just to get products to market. Data lived in silos. Experiences broke between email and web. The emerging standard holds potential, but they need to work better together.
Get StartedFor years, small and mid-sized brands wrestled with a fragmented technology landscape. Every team had its own tools, none of them spoke the same language, and growth meant constant patchwork.
That world is changing. Shopify, Klaviyo, and NetSuite have become the clear standards for brands under $100M in revenue. Each is best-in-class in its category. Together, they've simplified the stack — but they haven't solved the problem of silos.
Shopify doesn't know what's in NetSuite. Klaviyo doesn't know what's live in Shopify. The systems are standardized — but disconnected.
That's where Brandfuel comes in. We make Shopify, Klaviyo, and NetSuite work together.
Products originate in NetSuite. Without Brandfuel, it takes weeks for Shopify to catch up, often with gaps in content or readiness.
With Brandfuel, the moment a SKU exists in NetSuite, Shopify is prepped with the right product data and content placeholders — so when inventory arrives, your store is already ready to sell.
Klaviyo campaigns drive clicks, but the experience usually stops at the inbox.
With Brandfuel, Klaviyo and Shopify speak the same language. A customer who clicks on a "Back-to-School" campaign doesn't just land on a product page — they see messaging and content that match the campaign, closing the loop from email to purchase.
Standardization is progress, but unification is transformation.
Brandfuel isn't another system in your stack. It's the layer that:
The result: faster launches, higher conversions, and a customer experience that feels continuous across every touchpoint.
See how Brandfuel connects Shopify, Klaviyo, and NetSuite to create seamless product experiences.
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